Learn about how sponsorship assets from across municipal divisions are activated to engage the community.
Break Out Sessions
Working in a One Person Department – How to Make It Work!
Learn to manage and thrive working in a one-person department.
Building a Comprehensive Sponsorship Marketing Asset Inventory
This breakout session will teach you how to identify your municipal sponsorship assets and how to build a proper inventory list of all those assets.
Walking Through a Naming Right
This in-depth breakout session is designed to explore the intricate process of securing and managing naming rights deals within the municipal sector.
Technology within Sponsorship
Designed for municipal professionals, this breakout session will showcase how emerging technologies are transforming the world of sponsorships.
Sponsorship Activations
In this breakout session, discover how to design and implement creative sponsorship activations that not only meet the needs of your sponsors but also engage and benefit your community.
Mastering Fulfilment: Tracking and Delivering Sponsor Benefits for Municipal Fundraisers
This breakout session offers you the opportunity to elevate your sponsorship fulfillment practices and drive greater value for your municipal programs and partners.
Sponsorship Strategy
This breakout session is designed for municipal professionals looking to refine their sponsorship strategy and elevate their municipality’s sponsorship programs to new heights.
Negotiating Sponsorships
In this highly interactive session, Judy will use recent case studies to describe how best to go about the business of negotiating and selling sponsorships and naming rights.