Walking Through a Naming Right

This in-depth breakout session is designed to explore the intricate process of securing and managing naming rights deals within the municipal sector.

Join us for an in-depth session dedicated to the intricate process of securing and managing naming rights deals within the municipal sector. This session is ideal for municipal professionals looking to gain a comprehensive understanding of how to navigate these high-stakes agreements. Experience a step-by-step walkthrough of a real-world municipal sponsorship naming rights deal, from initial negotiations to final execution. Industry experts will guide you through each stage of the process, highlighting key considerations and best practices to ensure successful outcomes. Engage with detailed case studies and practical examples that illustrate the complexities and nuances of naming rights agreements. Learn how to identify potential opportunities, approach negotiations, structure deals, and manage relationships with sponsors to maximize value for your municipality.

Host Venue Partner

Presenting Partner

Official Accommodation Partner